Bang Average

Imagine you’re an expert and you want to teach your thing, your expertise. It’s pretty straightforward: here’s what I know, here’s the gap in your knowledge, and here’s what changes when you close that gap. Simples.

The experience is one of enlightenment.

Now imagine that you are bang average at the thing you want to teach. What would you focus on then?

The knowledge economy is falling away. To let go of expertise is to create the space to build something else.

What will you create?