Coaching, practice design, and belonging.
Stand out, and you might not fit in.
Fit in, and you might not stand out.
Dorie Clark, author of Stand Out, summed up what’s at stake in her review of Good Coach Bad Coach:
“Anyone building a coaching, consulting, or service-based business will find valuable
ideas about identity, sustainability, and long-term success.”
To stand out is to stick it out; that’s the fight for you and me.
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