When my kids were young, I would hang them upside down or tickle them – “again, again” was a common request.
What’s next? Feels a little harsher. Maybe even dismissive of the last effort. And that’s key because when you believe your best work is in front of you, what’s next is a reasonable jolt.
“Again, again” speaks to the part of us that wants to be recognised for what we do, but time moves on, and that’s good when we recognise our best work is in front of us, not behind us.